If you go to any bookstore you will be amazed that the number of business marketing and small business how-to books on the shelves. Every month or so I will go to a bookstore and browse through the new marketing books to see if anyone has written anything new or anything that I don't know. Much of the business marketing books have catchy titles and really nothing new, as most of it is regurgitated information. It would be better if more people would write new business marketing books that were more relevant for small businesses. This might help small businesses compete in their marketplace and prevent many small businesses from going out of business. As a writer I see the need for more business marketing books that are more reality based and written by people who have actually done something in business and not necessarily someone who is merely a writer looking to make a buck producing another book. The good thing about writing a business marketing or small business how-to book is that generally the lengths on average are only about 125 pages to 175 pages. Consider if you will that many of the pages will be charts and graphs and the average amount of text per page will only be 23 lines or about 250 words. In my observation of online articles for business marketing and small business expert consultants, I find that the average length of an article is about 400 words. With a little extra work and finance these articles could be expanded to about 500 words on average. This means that anyone who is written 65 or more articles about small business and or marketing can produce a marketing book or perhaps two small business how-to books or a couple of small business marketing books. Perhaps you might consider this in 2006. |
